Just about all of us, at one time or another, play around with the idea of going into business for ourselves. This happens to people in all fields and professions. The need to be in charge of our own work days and regular lives is really powerful. Lots of people eventually jump into the world of entrepreneurship and decide to be freelancers. Going into freelance is definitely a good thing, especially after you’ve built up a loyal stable of clients. Of course that’s where things can get complex. Getting that first client to hire you is really difficult and intimidating. Keep reading to learn how to simplify the process for yourself.
Keep in touch with people in your offline world. This means keeping in contact with former coworkers and with friends, etc. After you’ve gone into business on your own, you’ll find the temptation to keep away from everyone quite strong. You stay away from anybody and anything that seems fun. You are going to want to focus just on your work. It is important, however, to stay in touch with your outside interests and people. You need to do this for reasons that aren’t just personal. It is also important to your business. You just have no way of knowing when someone you know off of the Internet and through your “normal” life is going to know somebody who can be helped by what you have to offer.
Both personally and professionally, you should use any ties that you have. Contact them and explain to them how you are getting started doing freelance work. Let them know how glad you’ll be if they recommend you to their friends and acquaintances. Tell them how pleased you would be if you remember them when thinking of a prospective hire. You’ll benefit if you u focus on connecting with the people you know.
Set off by working with the people you know will actually benefit from the services you have to offer or whose services balance those that you’ll be offering. This might not be a very big list when you get started but over time that list of contacts will grow.
Learn what you can about marketing yourself. Marketing can take on all sorts of forms and functions. There are classes you can take on it and books you can read about it. No matter what else you do, though, figure out some marketing methods that you know will work and then actually put them to work. Marketing can help you really spread the word about you and about your services. What is most important of all, however, is that marketing is the tool that will help you convince prospects that they desperately need to hire you because of what you have to offer. Spend at least part of your day on your marketing activities and endeavors. This is the best method for setting yourself up with a steady flow of of prospects. Freelancers must be ambitious and persistent when it comes to locating clients. Freelancers who begin with a large list of valuable contacts are in the minority. Fortunately, it’s possible to start from square one and build up a list of clients over time. The tips we’ve shared in this article will help you get started. You too can be a highly sought after freelancer!